Where Did Where Do You Want To Go Today Go?
Posted by Matthew on Wednesday December 18, 2002 @04:32PM
from the lost-and-unfounded dept.
Matthew writes: Microsoft has recently revealed that it is engaged in a massive internal audit of file drawers, cabinets, and hard disk drives searching for suddenly abandoned mottos and catch phrases.
CEO Steve Ballmer reports: “Three days ago, Bill and I were headed to lunch when he asked ‘So, where do you want to go today?’ It sort of rang a bell, and after a few minutes I though ‘Oh man, that’s supposed to be our slogan! What the heck happened to it?’ I made a note in my Pilot—er, PocketPC to check it out.”
“It wasn’t two hours later in the limo on the way back from Taste of Thai that Bill said “Yeesh. Looks like it’s going to be another hailstorm today—Boom, another epiphany hit me. Hailstorm was some kind of initiative we were working on a few months ago.”
“It was déjà vu all over again. So I’ve ordered all hands to dredge up all of our old mottos, slogans, and catchphrases, and then study the press releases to try to figure out what we were talking about at the time. Then we’re going to apply those slogans to new product releases. For example, we’re going to rename .NET Server to Digital .Nervous Server.”